BeagleHouse is a newly established pet store located in uptown Kuching, CityOne Megamall. A sprouting business, they needed an attractive and premium logo design.
PROJECT
Background
BeagleHouse required us to include a beagle (dog breed) as the main theme of their logo. The logo should also be suitable for social media and large scale printing (store signage).
Drag arrow to see before & after
OVERVIEW OF
Design Process
DESIGN PROCESS
1. Study
We had a chat with our client to better understand their expectations and needs. After working out the ideas with our client, we researched a few selected pet store logos with various styles.
BRIEF
Logo Design
EXPECTATIONS
Modern, Premium, Minimal
TARGET AUDIENCE
Local pet owners
DESIGN PROCESS
2. Propose
With the client’s needs in mind, we drafted 3 unique design styles for them.
DESIGN PROCESS
3. Ideation & Prototype
After the first round of selection, we further refined the logo design to be versatile and applicable for all orientations and canvases.
DESIGN STYLE
Minimal, Modern, Upper Class
TYPEFACES
Euphorigenic - Regular
COLORS
Premium, Natural
TOOLS USED
Adobe Illustrator
Adobe Photoshop
DESIGN PROCESS
4. Final Result
CLIENT'S TESTIMONIAL
I like the way you guys handle work- simple and swift.
Ben, Co-Owner of BeagleHouse
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